opti 2026: Focus on hearing acoustics, contact lenses and young talent

Under the motto "Innovation, Inspiration and Encounter", opti 2026, the international trade fair for optics & design, in Munich will focus on new formats, thematic experience areas and a clear content concept.

This article is part of the special topic Trade fairs for the craft industry

For Optician craft businesses offer themselves on the opti 2026 (January 16 to 18, 2026) numerous points of contact – from Increased sales through hearing aids about the expansion of Contact lens store to youth development and further training opportunities.

Hearing acoustics as a growth field: opti spheare

One highlight is the new Center for Hearing Acoustics, which opti sphereLeading providers (including [unclear]) are bundling their offerings on more than 200 square meters. actric, Bellman & Symfon, medical trend, Nuance Audio, Optimus Hearing, oton & friends, Proabo, SinfonaKnowledge, practice, and market opportunities. The platform is intended to... Mixed operations and opticians, those who want to enter the field, practical guidance and Getting started aids deliver.

"Hearing acoustics and optometry complement each other perfectly – and we are making these synergies visible at the trade fair," he says. Cathleen Kabashi, Director opti. For businesses, this means: new sources of revenue, expanded service offerings and the opportunity to provide holistic customer support.

Contact lenses: tomorrow vision as a playing field

The second edition of Tomorrow bundles the Contact lens expertise major manufacturer (Alcon, Bausch + Lomb, CooperVision, Hecht Contact Lenses, Mark'ennovy, Menicon GmbH, MPG&E, SEED Group) under the motto "Play smart. Move free".

The platform focuses on freedom and freedom of movement, such as how contact lenses create added value in sports and everyday life.

Healthcare, AI and telemedicine

The opti future Vision Hub covers topics such as Health care, myopia management, smart glasses, artificial intelligence and telemedicine. In start-up area opti Visionary young companies present Solutions related to AI, telemedicine and diagnostics – Relevant topics for modern practice workflows and new service offerings. Anyone interested in investing in diagnostics or digital services will find concrete ideas and potential partners here.

Young talent, career and starting a practice

The opti next Generation Hub It is aimed at trainees and young professionals: speed networking, orientation to training and studies, practical start-up offers as well as the opti CAMPUS with universities and further education institutions make the area a meeting place for the next generation of industry professionals.

Im Design area (Halls C1 and C2) international brands and young labels meet: Over 500 brands in the Yes AreaThe opti Designe Stage with the opti Frame Stage audience award and the Trend Report 2027 by Selin Olmsted provide impetus for product range and merchandise presentation. Young labels The most innovative frame start-up is showcased in the opti boxes. opti Box Award .

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