Follow the live trade fair updates from influencers at A+A

Ten curated, limited exhibitor stops form the stations where influencers showcase new products directly at A+A.

This article is part of the special topic Trade fairs for the craft industry

Live, authentic, and platform-appropriate story slides, published directly from the booth, take center stage. These are complemented by individual reels that capture impressions of the trade fair activities. A + A (November 4th to 7th) transport.

Influencers from the trades report live

Seven content creators with clear industry expertise are on board: Niklas (@niklas.on.fire, Fire department), Annalena (@zimmerin.annalena, Construction/Crafts), Sina (@sina_setale, Fire department), Jule (@jule.rombey, Crafts/DIY), Daniel (@der.hybridhandwerker, Many talents), Stefan (@stefanbergermann, Skilled trades) as well as Rachel aka Ally Safety (@ally_safety / YouTube) from the USA, who will be reporting throughout the entire trade fair. Representing the skilled trades are carpenter Annalena with over 20.000 Instagram followers, Jule Rombey, a joiner from Selfkant with over 80.000 followers, and heating engineer Stefan Bergermann with over 30.000 followers.

The mix was deliberately chosen to... to cover the central thematic areas of A+AFrom occupational safety and sustainability to innovations in PPE and workwear. The tour is being documented by the A+A social media team. After the guided portion, the influencers continue exploring the trade fair on their own. share spontaneous highlights in their stories.

Read more about occupational safetyPhoto: © VHWould you like to learn more about occupational safety?
The Digithek of the Verlagsanstalt Handwerk you can compact and free in the Suu:m issue "Occupational Safety" rummage.
The edition is also available as Download available.

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Anyone who wants to get a first impression of A+A before their visit should Be sure to follow the influencers and see what visitors can expect there. At the same time, it's definitely worth checking out the A+A channels as well (Instagram, Facebookto follow. 

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