cocon founders Markus Mazur (left) and Daniel-John Riedl will discuss various topics between tradition and transformation in their new column "Workbench + Change," appearing every two weeks. It begins on July 9, 2026. (Photo: © cocon)
Read aloud:
Starting on July 9th, the new column "Workbench + Change" by Daniel-John Riedl and Markus Mazur will be published every two weeks on handwerksblatt.de, offering inspiration and food for thought.
Dear Handwerksblatt community! I am pleased to begin our Column "Workbench + Change" to regularly share something with you that will hopefully entertain, inspire, disturb in the best sense, or even help you move forward.
I am Daniel-John Riedl And I am: one of those you like to have around you Marketing geek is complaining. So you've heard from me. At least that's something. 😊
There are reasons why I 20 years ago which led to communication, and in turn reasons why I have been together with my boyfriend for several years Markus the focus on Small and medium-sized enterprises and entrepreneurship Set. It is sustainability and value creation that fascinates us. And it is the challenging context the digital reality that moves us. Here, I and we hope to provide some added value with our column.
Crafts and small and medium-sized enterprises: Quality, reliability, and honest, genuine craftsmanship. Trust and consistency. At the same time, the environment is changing rapidly: digitalization, skills shortages, new customer expectations, and new communication channels present daily challenges for businesses.
"Workbench + Transformation" It illuminates the interface between tradition and transformation. Practical, strategic, and with a clear view of the realities within the company or organization. Hopefully.
In short episodes we would like to from Thursday, July 9th, To provide inspiration, guidance and concrete ideas every two weeks for entrepreneurs who not only want to understand and execute their craft, but also want to position themselves for the future in terms of communication and digital technology.
The workbench remains.
But the world she lives in is changing.
See you around.
Your DJ
A bi-weekly column by Daniel-John Riedl and Markus Mazur
Background: DJ Background DJ (Daniel-John Riedl) is a self-employed communications consultant and co-founder of the Düsseldorf-based start-up cocon – Corporate Content.
DHB now also digital!Simply click here and register for the digital German Crafts Journal (DHB)!
Newsletter
Write a comment