Whether platinum, honey, or vanilla: blonde is the trend color of the season. The hairdressing association presents the hairstyle trends for spring and summer 2026. The 70s and 80s are making a comeback.
With its new Trend collection “Beyond Blonde” The fashion team of Central Association of the German Hairdressing Trade (ZV) Blonde is all the rage. Whether platinum, honey, caramel, or vanilla – blonde is and remains one of the most popular hair colors of the season. Combined with textured, natural haircuts, the team creates an uncomplicated look that is easy to wear and therefore perfect for summer.
The fashion team around Art Director Antonio Weitschkehas deviated from the 70s and 80s iLet yourself be inspired. The focus is on personality rather than perfection, they say. The color palette is calm and muted: beige, cream, a soft white, but also black and olive green define the color world of the new collection.
The trend hairstyle for spring and summer is the Mixie – a mix of mullet (mullet) and pixieThere are no extreme differences in length, but rather soft transitions from the shorter top to the longer sides. "This creates a look that appears naturally grown out. In an iridescent rosewood blonde, the look is rebellious, cool, and surprisingly feminine and wearable," the article states. The mixie appears more glamorous when styled away from the face (photo left). Here's how: Blow-dry the bangs for volume and the sides close to the head. Then, fix the look with gel and hairspray.
Summer looks for men are all about Scandinavian style. "For an androgynous look, the longer bangs are blow-dried forward into the desired shape using your fingers." A volumizing powder is applied to the roots for a matte texture. The lengths and ends are styled casually around the face with a matte wax.
"A convincing summer look in a radiant, clear Scandi blonde," says the central association.
If the cut features a side parting and a [missing word] at the front of the head The way he blow-dries his roots makes him look like he's from the 80s.
The layered shag in pastel peach blonde is reminiscent of the late 70s. The fully layered hair, with its feathery texture towards the ends, creates natural movement. The fashion team recommends: "Gently styled outwards with a styling iron, the shag is perfect for anyone who wants an uncomplicated cut with structure and volume."
Alternative: "The kneaded texture, combined with styling elements from the 80s, makes this version super modern."
The trend among men is going back to more structure, volume and individuality"The light blonde hair is scrunched into the desired shape with a side parting using a curl product and a diffuser. The curly style is fixed with a shine cream and some hairspray."
For straight hair, a slightly permanent reshaping technique can be used.
Alternatively, damp hair can be styled casually backwards with a mixture of gel and hair oil, parted in the middle.
For added glamour and a touch of 80s flair, the hair is blow-dried for volume using a classic technique. The front and side sections are styled away from the face to create lift.
Beauty Looks: Natural Finishes
Natural finishes for a polished, clean look remain a trend this summer. A highlighter applied to the bridge of the nose, cheekbones, eyelids, and above the cupid's bow achieves this.
The eyebrows are brushed upwards into shape. A radiant white-silver eyeshadow is applied to the inner corner of the eye and softly blended upwards and downwards.
The eyelashes are lightly coated with a dark brown mascara. For a radiant, fresh look, a subtle rose-colored blush is applied to the cheeks.
The focus is on the lips: A cherry-red lipstick is dabbed on from the center outwards and gently blended to the lip contours.
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